How to turn gifting into a paid collaboration:
Many content creators are afraid to ask for their worth, and the reason behind this is that they are genuinely scared of getting rejected by brands. I personally believe if you don’t ask for your worth, you will never be able to know if the brand has a budget.
I have worked in gift-based promotions and sometimes the brands come back and expect you to work for free, nothing in life is free, that’s why I always ask the brand “do you have a budget for this?
In this case, since I already worked as a gifted-based promotion, I explain to them that creating content takes time and I deserve to get paid for my work! As I spoke these exact words, the brand understood where I was coming from and decided to pay me.
How to word it to get paid collaborations:
Here are some examples for you to land your first paid collaboration, after developing your skills as a creator:
If you are a new creator, remember to work with brands on a gifted basis until you have built an audience that can possibly buy your products or support you.
“my followers love skincare products, fashion, etc. I love to talk about the
possibility of working together as it would be a great way to increase your
awareness. Some ideas that I have in mind for the paid campaign would be sharing
reels, and how I used this product in my daily life, I can also talk about the product
on my stories and an eye-catching reel. I would be happy to set up a time so we can talk about it so we can discuss
“Thank you so much for taking the time to get back to me. I am only available to
create paid sponsorship. I would love to discuss my ideas with you. Here is some
of my previous work.”
“Thank you so much for reaching out to me. as in
Right now, I am only focusing on paid sponsorship. Here are some of my insights.
based in_____ my followers are usually from New York etc_______
My rate for the following $_____for a post and for a video it would be $_____ . Is
there any room in your budget to accommodate, or is there something else you have
Thanks for Reading, now go get those paid collaborations!
Fashionista / Blogger / Content Creator NJ/NYC